Innovation within Corporate Shared Value

Traditional corporate philanthropy’s methodology of simply giving funds to worthy causes is increasingly seen as unsustainable and fading into the past. Companies are now moving beyond their bottom lines to make a measurable difference in their communities by connecting CSR efforts with their core mission, products and branding shared value.

Meet the VM Summit 16 Keynote Speakers

VolunteerMatch’s annual conference — VM Summit 16 — brings together nonprofits and companies to work toward a common goal: More impactful partnerships. For more information, check out this press release which announces the upcoming event.

Subaru National Parks Zero Landfill Project | Experts Visit Yosemite

Subaru experts visit Yosemite, the first of its Zero-Landfill Initiative pilot parks, to evaluate where it's 2200 tons of annual trash comes from and how to best address the problem.

To Thrive in Tomorrow’s Economy, Businesses Must Engage Gen Z Now

For a long time the primary focus of marketers has been on reaching Millennials. But, to get ahead of current trends, companies need to turn their attention to the next generation on the horizon—Generation Z (Gen Z). Although Gen Z is relatively young – Demographers place its beginning anywhere from the early ’90s to the mid-2000s according to a 2015 article in the New York Times, they already have nearly $44 billion in spending power and make up over a quarter of the U.S.’s population. This new wave of tech savvy, responsible and authentic individuals calls for a different style of marketing to catch their attention.

KitchenAid Volunteers Clean Up Benton Harbor

BENTON HARBOR — Union Park was flooded with people Tuesday.

There wasn’t a pickup game or a picnic. Instead more than 30 volunteers from KitchenAid and Kinexus’ YouthBuild program were out cleaning and maintaining the Benton Harbor park.

Global Pro Bono Takes Center Stage at the 22nd Annual Leadership Development Conference

Redefine “learning by doing” with proven methodologies to accelerate leadership development and do real work in the field. Learning and Leading By Doing Real Work in the Field, at The Conference Board’s 22nd Annual Leadership Development Conference, will bring together companies that are pioneering new talent development models to retain talent longer and increase employee engagement.

Chicago Gets Jazzed Up New Orleans-Style With Oscar and Grammy Winning Artist Common for @NatlParkService Centennial Celebration

On June 11, 2016, the National Park Service and the National Park Foundation will partner with Common to host the second event in the organizations’ Park Exchange Series, bringing the musical experience of New Orleans Jazz National Historical Park to Chicago. The public is invited to join the celebration of the National Park Service’s 100th anniversary in this innovative exchange that will highlight the diversity of park experiences and the breadth of our National Park System. This exchange is part of the #FindYourPark/#EncuentraTuParque centennial celebration for the National Park Service.

CITGO Awards Scholarships to Corpus Christi Students Poised to Become First-Generation College Graduates

Fifteen college-bound students attending high schools in the Corpus Christi Independent School District (CCISD) were awarded the CITGO First in Family Scholarship, thanks to support from CITGO Petroleum Corporation and the Corpus Christi Education Fund (CCEF).

Latest Campaigns

  1. KeyBank's Community Investment
    In states where Key has a presence, there are approximately 1.7 million low- to moderate-income (LMI) households. Many LMI individuals don’t have bank...
  2. Community Impact
    Advancing our communities worldwide through philanthropic investments, partnerships, and employee volunteerism.
  3. Collaboration and Partnership
    Cascale shares updates on its strategic partnerships with industry stakeholders geared toward shifting the industry into one that gives back more than...
  4. Social Progress
    Social engagement has always been an integral part of our sense of responsibility as a company. We care and we act to do our part to improve the...
  5. Nutrition and Health
    Focus on preventing and treating malnutrition across life stages. Highlights include early detection, community-based treatment (e.g., MUAC screening...
  6. Collective Action
    Cascale shares updates on its efforts and initiatives geared toward activating its ecosystem to develop and scale solutions that drive collective...
  7. Kingfisher Around the World
    The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...
  8. Mary Kay Ash Foundation: Creating a Safer, Healthier World for Women
    In the U.S. and around the world, Mary Kay remains steadfast in its commitment to ending the cycle of domestic violence and finding cures for cancers...
  9. Aflac Stories
    Get a closer look at the people, products and stories that make Aflac the company we know today.
  10. Key Supports Affordable Housing
    KeyBank Community Development Lending and Investment helps fulfill Key’s purpose to help clients and communities thrive by financing projects that...