Creating Shared Value

A shift in business thinking is creating new opportunities for competitive advantage, corporate profitability, and social impact, according to FSG co-founders Michael E. Porter and Mark Kramer in The Big Idea: Creating Shared Value, the featured cover story in the January/February 2011 issue of Harvard Business Review (January/February 2011). 

The creating shared value approach will change the face of business. FSG works with global corporations across all sectors to implement shared value strategies. Companies such as Hewlett-Packard, Eli Lilly, Medtronic, Merck, Microsoft, Nestlé, Pfizer, Shell, TNT, and UBS have already started using the this approach to achieve new levels of social impact while improving corporate profitability.  

Learn with FSG as we develop new case studies, articles, and tool kits that will help companies map out their shared value journey. 

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Environment

Advancing the Circular Economy through Shared Value
The need and the opportunity to transition to a circular economy—an economic model that is restorative and regenerative by design—have become clear to many industries over the last 5 years.

Responsible Production & Consumption

The Power of Companies to Influence Social Norms
Companies are uniquely positioned to drive change around social norms by using their brand credibility, marketing expertise, reach, and access to key influencers, among other assets. Companies can create significant, lasting social change by shifting harmful social norms. But why should companies invest in changing social norms, and what are the practical steps to starting this process?

Events, Media & Communications

Live from Shared Value Summit: Business Leaders on Social Change
This week, FSG's Shared Value Initiative will be streaming the entire plenary program of the 2017 Shared Value Leadership Summit.

Responsible Business & Employee Engagement

New in Harvard Business Review: The Ecosystem of Shared Value
More and more companies are adopting a shared value approach—pursuing financial success in a way that also benefits society—as they look for new economic opportunities, seek to regain the public’s trust, and work to solve some of the world’s most pressing social problems. But these companies don’t operate in isolation.

Responsible Business & Employee Engagement

Insurance, Social Impact, and Profit
When you think about insurance companies, do you think about social impact? It’s likely not the first thing that comes to mind, but FSG client Skandia has realized the significant impact they can create by helping prevent risks rather than just insuring against them.

Sustainable Finance & Socially Responsible Investment

New Case Study: Skandia Group Creating Shared Value in Sweden's Financial Sector
The concept of shared value recognizes that the health of any business is inextricably linked to the long-term prosperity of its clients and communities.

Responsible Business & Employee Engagement

New Resource: Simplifying Strategy
If you’re responsible for corporate societal engagement at your company, if your title is president of your corporate foundation, or VP of CSR, or Director of Corporate Citizenship (or whichever term your company uses), read on. This blog is for you.

Responsible Business & Employee Engagement

Find out Who's on Fortune's "Change the World" List
Fortune has published its inaugural “Change the World” list of the top companies that are innovating business solutions to address complex social and environmental challenges. This list, developed with input from FSG and the Shared Value Initiative, illustrates a shift from business-as-usual among large corporations. The list appears in Fortune’s September 2015 issue and is now available online at Fortune.com.

Events, Media & Communications

Upcoming Webinar: Business Unusual

Responsible Business & Employee Engagement

New Report: The New Role of Business in Global Education
FSG Reimagining Social Change

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