Subaru Share the Love® Event

Since the launch of the Subaru Share the Love Event in 2008, Subaru of America and our retailers have donated more than $256 million to charity, with customers choosing between four national charities and over 2,100 hometown charities, proving there's no limit to the amount of love we can all share. Follow #ShareTheLove or visit www.subaru.com/share.

Videos from this campaign

Smiling child wearing Make-A-Wish t-shirt

Content from this campaign

Events, Media & Communications

The 2024 Subaru Share the Love® Event Returns for Seventeenth Consecutive Year of Charitable Giving
Subaru of America, Inc. today announced its annual philanthropic Subaru Share the Love® Event will return for its 17th consecutive year.

Philanthropy & Cause Initiatives

Adventure Subaru Gives $156,500 to Single Parent Scholarship Fund, Ronald McDonald House
Both the Single Parent Scholarship Fund of Northwest Arkansas and Ronald McDonald House Charities of Arkoma received a total of $156,500 from Adventure Subaru on April 19.

Responsible Business & Employee Engagement

Subaru’s Former CEO Left a Lasting Impact of Important Change
Doll touched the lives of Subaru employees, past and present, showing grace, confidence, compassion and appreciation in ways that elicit respect and changed the way the CEO role is viewed in the workplace.

Events, Media & Communications

Subaru of America’s Annual Share the Love Event Reaches $288 Million in Charitable Donations
Subaru of America, Inc. today announced that the 2023 Subaru Share the Love® Event surpassed its goal, reaching a total of $288 million in donations over the past sixteen years of the event.

Philanthropy & Cause Initiatives

Sharing the Love This Holiday Season 2023
Through the Subaru Share the Love® Event beginning in 2008, Subaru and its retailers have helped the Meals on Wheels network provide more than 4.3 million meals and friendly visits to seniors in need.

Philanthropy & Cause Initiatives

VIDEO: 2023 Subaru Share the Love® Event Hometown
Throughout the year, Subaru retailers are dedicated to supporting the communities they live and work in.

Philanthropy & Cause Initiatives

16 Years and Counting! The 2023 Subaru Share the Love® Event Is Back To Help More Animals in Need
Exciting news for animal lovers nationwide! For the sixteenth year in a row, the ASPCA has been selected as a national charity partner to participate in the Subaru Share the Love® Event, which kicks off Thursday, November 16, and runs through January 2, 2024.

Philanthropy & Cause Initiatives

The National Park Foundation Celebrates the 2023 Subaru Share the Love® Event
The National Park Foundation (NPF) is participating as a national charity partner beneficiary for the 11th consecutive year in the Subaru Share the Love® Event.

Philanthropy & Cause Initiatives

Subaru Helps Grant Wishes Through the Share the Love® Event
Over the last 15 years, Subaru of America, Inc. and its participating retailers have donated more than $256 million to select charities through its annual Subaru Share the Love® Event. Since 2011, Make-A-Wish has received more than $32 million of those funds

Philanthropy & Cause Initiatives

Subaru of America Sets $29 Million Goal for 2023 Subaru Share the Love® Event
Subaru of America, Inc. today announced its newest national advertising campaign and increased donation goal of $29 million for the 2023 Subaru Share the Love® Event, the automaker’s largest annual charitable initiative.
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More from Subaru of America, Inc.

  1. Subaru Love Promise: Environment
    Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these...

  2. Subaru Love Promise: Pets
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  3. Subaru Share the Love® Event
    Since the launch of the Subaru Share the Love Event in 2008, Subaru of America and our retailers have donated more than $256 million to charity, with...

  4. Subaru Love Promise: Education
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  5. Subaru Love Promise: Community
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  6. Subaru Love Promise: Health
    Subaru believes we all should have a chance to lead a healthy life. Through our partnership with The Leukemia & Lymphoma Society® (LLS), Subaru and...

  7. Subaru's Zero Landfill Expertise Shared with National Parks: Video Series
    Subaru, recognized for having the first automotive assembly plant in America designated as zero landfill, is sharing its knowledge of zero landfill...