In an event from T-Mobile’s new innovation center, T-Mobile executives unveiled a series of moves and partnerships called 5G Forward, all designed to accelerate 5G developer innovation.
Today’s question for corporate CEO’s: Have you examined your company’s “Total Impact Valuation,” a new approach being advanced by The Conference Board, wherein the enterprises’ impact on society is monetized (cost/benefit evaluated and value attached)?
A small group of companies is doing these exercises. Think of their efforts to date as expanding the usual reporting of “Input/Output” to seriously consider (1) Outcomes, (2) Impacts, (3) Cost and Benefit to Society (and to the company).
This appears to us to have the potential to take corporate sustainability reporting to expanded (new) levels for at least the publicly-traded large caps - that is, if enough investors jump aboard the concept and ask for the information.
Coconut water alone is projected to generate $4 billion in revenue between 2015 and 2019. It's reported that the global demand for coconut is growing at a rate of more than 10 percent each year. So coconut is booming, but where's it all coming from? And an even bigger question: can the people growing it keep up with the craze?
Sustainable Brands® recently released the brochure for its 8th annual New Metrics conference. New Metrics ’18: The ROI of Sustainability will take place October 29-31 at the Loews Philadelphia Hotel in Philadelphia, PA.
BIER believes that collaboration is key to tackling the complex and ever-changing sustainability challenges our world and industry faces. We’ve done incredible work, but we’re just getting started. Meet the environmental leaders committed to forging a more sustainable future for the beverage industry and world.
For decades we’ve been pushing sustainability on consumers. Despite our best efforts, it’s still not widely embraced in mainstream culture. And yet, we also know the tremendous power of brands to inspire our aspirations, shape our behaviors and mobilize action at scale.
To meet this moment, Sustainable Brands, in collaboration with BBMG, is launching a peer-to-peer collaboration of human insights experts, marketing leaders and sustainability practitioners to better understand the dynamics of desire and human behavior change so we can increase brand relevance, grow market share and fuel the shift towards a culture of sustainable living. This is the first project of the #BrandsForGood collaboratory — an initiative to leverage brands’ voices to deliver “The Good Life.”
George Bandy, vice president of sustainability and commercial marketing for Mohawk Group, from Neocon 2018, discusses the company’s Merchandise Mart showroom, displaying the breadth of the company’s offerings and the connectivity among designs, biophilic design, market branding, and sustainability.
On June 20, 2018, the Avery Dennison corporate Green Team and employees from our headquarters in Glendale, California gathered at Bette Davis Park in Glendale to volunteer a day of service with the Friends of the LA River (FoLAR).
It is more imperative than ever to connect nonprofits and social change organizations with the resources they need to serve their communities. To ensure organizations can easily access this support through pro bono service, the Taproot Foundation has launched a brand new, easy-to-use website at https://www.taprootfoundation.org.
The SCS Kingfisher certification mark is showing up on an increasing number of products around the world. It differentiates companies that are making...
