Gen has launched a new partnership with Social Shifters, a nonprofit empowering young leaders to develop solutions to pressing social and environmental issues. Gen members will serve as judges for the Global Innovation Challenge, which provides up to $10,000 in funding.
The Super Bowl is undeniably America's biggest sporting event of the year. In fact, last year's game pulled in 114.4 million viewers – the most watched show in U.S. history. And large brands have never shied away from spending big dollars on advertising during the game – spending upwards of $4.5 million for a 30-second commercial. Yet, for the first time Super Bowl organizers are taking this captive audience to create a force for good, asking consumers to play a part in making the event the "most healthy, sustainable, shared, and socially responsible Super Bowl ever."
Little Buffalo, a town of 500 people in Alberta, is at the forefront of multiple environmental justice battles: it has been polluted by oil spills and damaged by tar sands mining, but it is also pushing to move beyond fossil fuels and towards renewable energy.
From the coal mines of Appalachia to the tar sands sites of Alberta, Canada, the fossil fuel industry has left a catastrophic swathe of destruction in its wake.
Since the Industrial Revolution, Western society has radically altered the natural environment. We pump carbon into the atmosphere and dump toxins into the seas.
An essential part of building living communities isn’t just designing housing units with a low environmental impact, but making those housing units affordable for the communities they’re in.
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