Nearly eight-in-10 (79%) Americans say they are more loyal to Purpose-driven brands than traditional brands and nearly three-quarters (73%) are more willing to defend them, according to the 2018 Cone/Porter Novelli Purpose Study. The study, examining consumer expectations and behaviors toward companies that lead with Purpose, finds that Purpose-driven brands can build stronger emotional connections with consumers that go far beyond a transactional relationship.
Few of today’s CEOs earned their job because they were socially responsible and spoke out on hot topics. Yet key stakeholders increasingly want to know where companies and CEOs stand on critical social issues. It might be argued that speaking out is becoming a 21st-century requirement for the leaders of major companies. Data confirms a shift in expectations from the public: research from Weber Shandwick indicates that 47% of Millennials believe CEOs have a responsibility to speak up about issues that are important to society [emphasis added].
Representatives from the Michigan Department of Natural Resources and Consumers Energy climbed the JH Campbell Generating Complex in West Olive to band three peregrine falcon chicks.
As a Main Street bank that organizes around its customers and communities – and which prides itself on the strength of the relationships we work to build and deepen through time – we recognize that success isn’t about whether we sold another deposit product or booked another loan so much as it is about whether we helped the people and institutions we serve to achieve their financial goals. It’s about whether the way we operate our business and the investments we make are helping our communities to thrive. It’s about whether our employees are achieving their career aspirations and whether we are collectively living our values in a way that makes us all proud to work for PNC. It’s about whether we are doing right by the people we serve. And we know that when we do, financial success follows.
National Geographic has joined forces with the Breakthrough Junior Challenge, an annual global competition for students, designed to inspire creative thinking about science.
As a standard setter in sustainability reporting, GRI has a responsibility to engage in sustainability reporting and exemplify best practice in doing so. GRI is sharing the process when writing their sustainability report, the problems that faced along the way, and the solutions found. And it all begins with the materiality assessment.
The private sector has direct access to financial and human capital. With the UN Sustainable Development Goals (SDGs) as a framework to provide a shared lexicon and to guide decision-making, the private sector can lead a global social movement – and corporations are in a unique position to leverage existing resources to help save the planet. Through IMPACT 2030, which provides the platform for investing these resources, the private sector can collaborate with other investors and measure the long-term return. But, what do we mean by “resources”? And how do we leverage these resources through IMPACT 2030 to get closer to achieving the SDGs?
Essity has finalized a new Fiber Sourcing Policy, describing the company’s principles, intentions and requirements for its deliveries of fresh wood based fiber materials. The policy sets a target that all fiber raw material in Essity’s products will be certified.
As one of the world’s leading biotechnology companies, Amgen’s greatest contribution to society comes from discovering and developing innovative medicines to treat patients suffering from serious illnesses, such as cardiovascular disease and cancer. In undertaking this important work, Amgen makes a positive contribution in numerous other areas—which we share in our 2017 Responsibility Highlights Report.
CapitaLand published its Integrated Global Sustainability Report: Propelling Our Sustainable Growth Journey. The report reaffirms CapitaLand’s commitment to integrating sustainability to build a resilient and sustainable real estate of the future. It covers CapitaLand’s international portfolio and global workforce of more than 12,500 employees, including its listed real estate investment trusts CapitaLand Mall Trust, CapitaLand Commercial Trust, Ascott Residence Trust, CapitaLand Retail China Trust and CapitaLand Malaysia Mall Trust.
Whirlpool Corporation has several CSR partners including United Way, Habitat for Humanity International, Boys & Girls Clubs of America and Consulada...
FedEx Cares is our global community engagement program and one way that we live out our purpose of connecting people and possibilities. Our goal is to...
Diverse teams build better products — period. At GoDaddy, we make apps and services that our worldwide community of entrepreneurs can relate to. Our...
Trane Technologies is a global climate innovator with a clear purpose to boldly challenge what’s possible for a sustainable world. See how embedding...
