After several tornadoes hit Northwest Arkansas in late May, leaders at our Glad plant in Rogers were forced to spring into action to keep our people safe and then work to restore operations after the facility was hit directly by the storm.
For the 23rd year, hundreds of Head Start employees collected and hand delivered truckloads of gifts and basic essentials to Pocono Services for Families and Children (PSFC), which oversees Monroe County’s Head Start program.
Today, The Wendy's Company released its annual update on the strides made to further Wendy's® Corporate Social Responsibility (CSR) initiatives related to its Food, Family and Community strategy.
When companies use the GRI Standards for their sustainability reporting, they assess their positive and negative impacts on economic, environmental and social issues, including human rights, and are transparent about the results. Transparency makes human rights information available, empowering NGOs and other stakeholders to hold companies accountable and provide access to remedy.
rrow Electronics congratulated Matthew Rooda and Abraham Espinoza with the University of Iowa spin-out company SwineTech for winning the top undergraduate award last month at the 2017 Collegiate Inventors Competition. The SwineTech team also walked away with the first-ever Arrow Innovation Prize at the annual competition, which advanced the pair of young innovators to the final round of judging with all expenses paid.
In the context of higher expectations for honesty and bravery about what really matters in our lives, BBMG partnered with Planned Parenthood Federation of America to empower women with confidence, clarity and control around their sexual and reproductive health. The organization’s new app, Spot On, a birth control and period-tracker enables women to track their menstrual cycles, manage their birth control and learn more about their bodies. While developing their launch campaign, we identified five strategies for shifting behavior through bravery.
General Motors was named one of America’s Most JUST Companies by Forbes and JUST Capital, a nonprofit that analyzes and ranks companies based on the priorities of the American people. GM is the only automaker on the list.
For the first time since 2009, more consumers say they have punished companies for their behavior (28%) rather than rewarded them (26%), and the number of those who are punishing brands is up by 9% since 2013.
In celebration of AEG’s Season of Giving, more than 300 AEG employees from Southern California came together to participate in the company’s annual Service Day on Dec. 8 at Nevin Avenue Elementary School in South Los Angeles.
Like few times in our history, brands and businesses are facing a profound moment of challenge and change. Trust has never been lower. Expectations have never been higher. And in our new political and cultural reality, there’s no middle ground and there’s no place to hide.
At BBMG, we believe the only way for brands to remain relevant and resilient is to put humanity first. Based on our global research into Aspirational and Advocate consumers, we’ve identified two paths for using the power of brand to fight injustice and create the good life.
If you’re ready to authentically inspire fans, mobilize champions and win in this new era, it’s no time for fear. It’s time to be brave.
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