AEG's Commitment to Social Impact and Volunteerism

AEG embraces its responsibility to enrich the lives of people in the communities around the world where we do business, and to use business to create a better tomorrow for all. We are dedicated to enriching the lives of children and families in need through charitable activities that focus on public service initiatives, community outreach, and volunteerism in the areas of education, the arts and health and wellness programs with a focus on children and youth.

Videos from this campaign

LA Galaxy, LA Galaxy Foundation + Herbalife logos
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LA Kings players visited CHLA
LA Galaxy's Midfielder, Diego Fagúndez, and Play-by-Play Broadcaster, Joe Tutino, Inspire Migrant Students during AEG’s Coachella Valley Invitational
LA Galaxy x Herbalife
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Person stacking cardboard boxes
Students pose in front of the Rose Bowl stadium.
Group of 4 people talking on stage

Content from this campaign

Philanthropy & Cause Initiatives

LA Kings Team Up With Team Smile to Provide Free Dental Care for 300 Students in Crenshaw, Los Angeles
AEG’s LA Kings and Kings Care Foundation teamed up with Team Smile, a national advocacy group that provides life-changing dental care to underserved children, to host and provide free dental care to 300 students from the Crenshaw area in Los Angeles on Friday, October 12.

Philanthropy & Cause Initiatives

LA Kings Raise More Than $175,000 for Children’s Hospital Los Angeles
AEG’s LA Kings raised more than $175,000 for Children’s Hospital Los Angeles at the club’s 19th annual Golf Tournament earlier this week. The event marked the unofficial kick-off of the Kings' regular season, which starts at STAPLES Center on Friday, Oct. 5 against the San Jose Sharks.

Philanthropy & Cause Initiatives

LA Kings to Build Year-Round Public Ice Rink in Los Angeles
AEG’s LA Kings announced a new partnership with the City of Los Angeles to build and manage a year-round public ice rink in Los Angeles earlier today. Councilmember Bob Blumenfield joined Los Angeles Kings President and Hockey Hall of Famer Luc Robitaille to sign a Memorandum of Understanding (MOU) to solidify the partnership at Toyota Sports Center, the club’s practice facility, in El Segundo, Calif.

Philanthropy & Cause Initiatives

AEG Raises More Than $60,000 for Pediatric Cancer Research at Children’s Hospital Los Angeles Through Company-Sponsored Nautica Malibu Triathlon Team
In a combined effort to advance its employees’ health and well-being and continue its longstanding support of Children’s Hospital Los Angeles (CHLA), AEG – the world’s leading sports and live entertainment company – raised more than $60,000 for CHLA through its involvement with the Nautica Malibu Triathlon on Sunday, Sept. 16 in Malibu, Calif.

Education

LA Kings and NHL Partner With ORG Packaging to Launch Historic Beijing Jr. Kings Youth Hockey Program
AEG's Los Angeles Kings announce the launch of the Beijing Jr. Kings, the first-ever youth hockey development program for any NHL team in China.

Philanthropy & Cause Initiatives

LA Kings to Purchase and Distribute Emergency Safety Kits to Local Schools With Proceeds From Taste of The South Bay Event
AEG’s Los Angeles Kings and the Kings Care Foundation announced the club will use the proceeds from this year’s Taste of the South Bay event on Thursday, August 23 to purchase emergency safety kits to equip South Bay classrooms.

The announcement was made as the Kings hosted Taste of the South Bay presented by The DOMO Group. The 10th annual Taste of the South Bay event is an upscale, food-centric social event at Shade Hotel’s beautiful location in Redondo Beach.

Education

AEG and BET Host Sixth Annual BET Experience Youth Program
Since the inception of BET Experience at L.A. LIVE in 2012, AEG, the world’s leading sports and live entertainment company and BET Networks have provided more than 300 students throughout the greater Los Angeles area with an in-depth look at the entertainment industry and behind-the-scenes access to the BET Experience at L.A. LIVE and the BET Awards through the BET Experience Youth Program.

Philanthropy & Cause Initiatives

AEG Hosts Second Annual Arroyo Seco Weekend Youth Program
In the days leading up to Goldenvoice’s Arroyo Seco Weekend in Pasadena, Calif., AEG welcomed more than 30 students from Pasadena Unified School District and Pasadena area high schools for the second annual Arroyo Seco Weekend Youth Program at the Rose Bowl.

Philanthropy & Cause Initiatives

AEG and BET Team Up to Mentor At-Risk Students for Annual BET Experience Service Day
AEG and BET joined forces for their annual employee service day to mentor at-risk high school students at Inner City Education Foundation’s (ICEF) View Park Prep High School on June 21, 2018. The annual service day was in conjunction with the BET Experience at L.A. LIVE and BET Awards at L.A. LIVE’s Microsoft Theater.

Education

AEG Hosts Arroyo Seco Weekend Job Shadow Day
AEG welcomed more than 30 students from Pasadena’s John Muir High School to its global headquarters in downtown Los Angeles on Wednesday, April 25 for the second Arroyo Seco Weekend Job Shadow Day. As part of AEG’s community outreach initiative with Pasadena Unified School District in conjunction with Arroyo Seco Weekend in Pasadena, Calif. in June, students were exposed to the company’s many facets of the sports and entertainment industry and received advice on future career paths.
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